It is finally time for our CRM and Internet pilots (our "IDOs" -- Internet Demand Officers) to take a well-deserved bow. Congratulations and thanks … Read the whole story

The immediacy of the Internet is giving way to more word-of-mouth marketing and viral campaigns. Here are eMarketer's top ten reasons for the explosive … Read the whole story

IAC's Barry Diller said this week he intends to rebrand the search engine AskJeeves.com as either "Ask" or "Ask.com." Read the whole story

On Monday, CBS will debut podcasts of "60 Minutes" segments on its Web site. Read the whole story

In a push for 18- to-26-year-old males, Proctor & Gamble's Old Spice rolled out four interactive and highly branded Web sites. Read the whole story

The New York Times Co. was responsible for 9.2 percent of impressions in the consumer goods category last month--up from 1.1 percent in August … Read the whole story