Yahoo Japan and ad-serving company Claria have entered into a joint venture that involves distributing Claria software to Yahoo Japan users. Claria, long-known as … Read the whole story

I could spend the next 1,000 words doing nothing but a roundup of asinine ways that marketers now think it appropriate to advertise, my … Read the whole story

Extending their reach into niche collegiate markets, ESPN.com and ESPNU announced a partnership with XOS technologies, which manages sports Web sites for about 100 … Read the whole story

The popularity of social networking sites like Facebook.com and MySpace.com has spurred photo-sharing site Webshots to launch its own community site aimed specifically at … Read the whole story

Atom Entertainment's online game division, Shockwave, today will launch a development studio designed to aid brand marketers that want to join the growing advergaming … Read the whole story