AOL today will relaunch Netscape.com as a collaborative news portal along the lines of the popular Digg.com. Jason Calacanis, who joined AOL last year, … Read the whole story
In a move designed to strengthen its word-of-mouth marketing capabilities, WPP's GroupM announced Wednesday that it is acquiring M80, a smaller firm established in … Read the whole story
Pay-per-call advertising firm Ingenio will start serving ads into Podbridge's podcast network, which includes publishers like Bloomberg and Clear Channel, the company will announce … Read the whole story
MSN this week rolled out a giveaway campaign as the second phase of a viral effort aimed at testing consumer engagement and loyalty. The … Read the whole story