Frank Maggio, the Florida real estate tycoon and media entrepreneur who has been trying to launch a new TV ratings service to compete with … Read the whole story
HuffingtonPost.com this weekend launched a video ad promotion featuring seven TV ads, all selected for their high "viral" potential--meaning some quality that makes them … Read the whole story
Sony BMG has unveiled a new ad-supported Internet broadband channel that will host a library of music videos from artists including Shakira, Franz Ferdinand, … Read the whole story
I was shocked when Eugene Morris, head of a Chicago agency that specializes in targeting blacks, said: "I can tell you that, for years, … Read the whole story
In an unusual behavioral targeting deal between two separate networks, ad network ValueClick Media has agreed to start serving car ads to consumers who … Read the whole story
Showing the growing importance to marketers of consumer-generated media, word-of-mouth analytics firm Cymfony today will bow a blog and wiki dedicated to studying the … Read the whole story
InfoSearch Media's social question-and-answer site, Answerbag.com, will begin offering members the ability to embed videos in their answers, the company will announce today. Read the whole story