In its first community-monitoring job as part of a joint venture with WPP/Wunderman, social network management service LiveWorld will moderate a branded network for … Read the whole story
In a victory for industry standards, the Interactive Advertising Bureau announced last week that a group of eight major marketers, including Colgate-Palmolive and Visa, … Read the whole story
Online ads for movies and TV shows have generated a lot of attention recently, but the entertainment industry still accounts for just a small … Read the whole story
Aiming to help advertisers spread ads virally, Interep's Interactive Video Network has set up a network of video-sharing sites designed to show off video … Read the whole story
When Boeing announced Thursday it was closing its in-flight broadband service, a partnership with Yahoo also ended. Since last year, Yahoo had co-sponsored with … Read the whole story