Microsoft Monday night entered the burgeoning consumer-generated video space with its own video-sharing site, MSN Soapbox. Rob Bennett, MSN general manager for entertainment and … Read the whole story

With 15-30 percent year-over-year growth, pocasting is one of the fastest growing advertising media available. Why? Much like the digital video recorder, podcasting delivers … Read the whole story

CBS this week began promoting its new Fall lineup by sending ads to telephone users calling directory assistance. Through a deal with Jingle Network, … Read the whole story

In another coup for online video file-sharing site YouTube, Warner Bros. Music has agreed to give YouTube access to Warner Bros.' huge library of … Read the whole story

Hoping to branch out of the traditional youth market, kids' TV network Nickelodeon Monday launched a social networking and community site for parents. The … Read the whole story

Much-hyped startup Amp'd Mobile said Monday that it is nearing 50,000 subscribers after launching nine months ago, and expects to add up to 25,000 … Read the whole story

Many college students spend more time with the Web than other more traditional media, according to a new Burst Media study. The study found … Read the whole story