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by Gavin O'Malley
Seeking an agency with the right digital chops, Nike has selected Crispin Porter+ Bogusky to handle online brand building duties for its U.S. running, … Read the whole story
COMMENTARY
by Craig Macdonald
The big news in the announcement that Experian plans to buy Hitwise is that it forces a consolidation of the roles of online and … Read the whole story
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by Gavin O'Malley
TargetSpot, a startup that allows the creation, buying and placement of Web radio ads, has received funding from CBS Radio, Union Square Ventures, and … Read the whole story
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by Gavin O'Malley
Yet another survey of the hot social networking space was released yesterday. This one says branded personal pages are not yet passe, with 43% … Read the whole story
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by Tameka Kee
America's interest in television watched through a mobile phone device is on the rise, reports comScore. Some 40% of respondents to a recent survey … Read the whole story
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by Tameka Kee
DIY Network is breaking ground on its first "Blog Cabin," in the latest example of a media outlet effectively harnessing the synergy between its … Read the whole story
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by Gavin O'Malley
Nielsen//NetRatings says it is in the process of securing third-party certification of its Web measurement methodologies. Its comments follow comScore's lead after the IAB … Read the whole story
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It's already getting harder to stand out in the crowd on MySpace among talented upstarts, let alone professionals. OurStage.com is inviting creatives to submit … Read the whole story
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by Tameka Kee
BlueTie has teamed with Orbitz, Mapquest and Business.com to introduce branded travel planning, mapping, and business search capabilities into its email and calendaring application--creating … Read the whole story