Over a third of U.S. adult Internet users play online games weekly, according to Parks Associates--with games trumping social networking and online video as … Read the whole story

General Motors Corp. has yanked the $100 million-plus it spends every two years to sponsor the U.S. Olympic Committee and NBC's coverage of the … Read the whole story

MTV Networks on Thursday pledged to spend more than $500 million on gaming properties worldwide over the next two years. That includes the $100 … Read the whole story

To separate itself from the pack, the new Truveo is selling its ability to effectively retrieve much of the professionally produced content now being … Read the whole story

The move represents a reversal of the usual hyper-local formula. In other multi-platform newspaper news, Philly.com has joined Yahoo's Newspaper Consortium. Read the whole story

Two digital media vets have received backing from heavyweights Robert Pittman and Tom Rogers for their upcoming launch--a self-help networking site featuring hundreds of … Read the whole story

Canon is the first sponsor on Hearst-Argyle's new "High School Playbook," which launched Thursday in seven markets. Local advertisers include McDonald's and Toyota. Read the whole story

Matter Network, launched by veteran journalists, focuses on eco-business, while NetShelter continues its rapid growth with the addition of Sitepoint.com to its technology network. Read the whole story