Publicis Groupe, Droga5 and Digitas quietly raised the curtain Thursday on Honeyshed, the agencies' joint effort to create a branded entertainment hub with a … Read the whole story

Listen to audio replays of the OMMA New York conference track sessions -- from in-game advertising to social media to widgets. And lots more. Read the whole story

A Datamonitor study says that global active memberships in social networking sites are expected to reach 230 million at the end of 2007. That's … Read the whole story

Nintendo officially announced that Yahoo CMO Cammie Dunaway will join Nintendo as its new executive vice president of sales and marketing. Read the whole story

As it continues to expand the digital opportunities for its strong base of advertisers, Hachette Filipacchi Media U.S. will integrate TheFind.com's product ranking engine … Read the whole story

Above all else, Microsoft is hoping that its stronger ties with Facebook will provide sufficient inventory to fuel ad revenue growth. "This deal represents … Read the whole story

An Earth Day-focused campaign using 1-800-FREE-411 found that the service helped boost landing page traffic by nearly 28% and also lit up brand awareness. Read the whole story

The HealthCentral Network (THCN) has launched HealthSquare.com, a drug and medicine-focused property, to its network of patient-centric health sites. Read the whole story

How do you know exactly where presidential candidates stand on the political spectrum? One way is to look at the online activity of those … Read the whole story

Mindshare Interactive Campaigns, a digital consulting firm serving non-profits and public affairs clients (with no connection to WPP), has changed its name to Virilion. Read the whole story