Earlier this year, Web giants like Microsoft, Yahoo and Google took part in an online feeding frenzy, gobbling up independent ad exchanges. As it … Read the whole story

We're busy compiling facts and figures for January's Agency of the Year issue. All you interactive agencies out there, the new deadline is Friday, … Read the whole story

Walmart.com CEO Raul Vazquez estimates many of the 10 million people who visit Walmart.com on Thanksgiving Day will end up in the store on … Read the whole story

Marketers are considering the implication of Facebook's new advertising platform. The social networking site's expansion of "conversational" marketing opportunities for marketers will help turbo-charge … Read the whole story

The funk/R&B singer once again known as Prince apparently isn't a big fan of .....his fans? Prince is trying to exert a purple reign … Read the whole story

Market researcher eMarketer cited stats from TNS Media Intelligence showing that the top 100 advertisers spent $230 million less in 2006 than 2005 on … Read the whole story

Just in time for the upcoming stampede to the White House (aka, the presidential election), Forbes Media has acquired a 51% stake in RealClearPolitics.com. … Read the whole story