Hollywood, Calif. -- Will the future of online video be dominated by user-generated or professionally produced content? The answer is "yes," according to a … Read the whole story
Few marketing programs completely fulfill one's hopes. In the new year, marketers should avoid over-hyped opportunities to focus on measuring success one satisfied customer … Read the whole story
Hollywood, Calif. -- Can advertising video hit its Internet target? Not exactly--and not right now. OMMA Video panelists noted that while contextual marketing and … Read the whole story
Hollywood, Calif. -- Online ads are poised to disrupt the traditional TV ad business, say panelists at the OMMA Video conference. What's more, the … Read the whole story
Hollywood, Calif. -- Cable TV-based company Bravo Media says its marketing efforts go beyond being a "360 degree" media company. Bravo breaks its 4D … Read the whole story
Hollywood, Calif. -- Online video ads are doing better than pop-ups and pop-unders, with only 31% of those surveyed taking a strongly negative view … Read the whole story
As the first third-party service of its kind for mobile media, M:AdTracker will initially only monitor display ads on the mobile Web as well … Read the whole story
TAG Heuer's message will be conveyed via more than 26 million impressions across sites like CondéNet's Style.com, PGA.com, CNNMoney, and Yahoo--establishing parent company Louis … Read the whole story
In a move coinciding with his visit to Google's Mountain View, Calif. headquarters, Sen. Barack Obama issued a nine-page treatise, "Barack Obama on Technology … Read the whole story
The Beliefnet Community is a new social networking section within Beliefnet.com that fosters interaction, collective journaling and the formation of small support groups online. … Read the whole story