-
by Tameka Kee
In the third quarter, more than one of four clicks on ads running on content networks like Google's AdSense and the Yahoo Publisher Network … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
GroupM says that the media business in emerging nations such as China is in a major boom. As a result, reversing a trend that … Read the whole story
-
by Gavin O'Malley
ESPN's online and cable college-sports network ESPNU has launched an ambitious plan to produce a slew of additional niche programming, differentiate itself in a … Read the whole story
-
by Mark Walsh
Web site hosting company Freewebs has changed its name to Webs.com, reflecting its expansion to encompass a group of social media properties. Besides Freewebs, … Read the whole story
-
by Mark Walsh
To overcome sluggish demand for mobile content, media companies need to provide a better mix of wireless content more cheaply, according to a new … Read the whole story
-
by Wendy Davis
As legislators and regulators take a closer look at online advertising, Texas this week became the first state to charge Web companies with violating … Read the whole story
-
by Gavin O'Malley
Loose integration and teamwork within agencies won't be enough to satisfy clients in the future, said WPP Group CEO Martin Sorrell. Instead, fully integrated … Read the whole story
-
by Tanya Gazdik
For holiday shoppers who subscribe to the "something for them, something for me" philosophy, American Express has your back. The company is running an … Read the whole story
-
by Erik Sass
The fourth annual "Magazines 24/7" conference on magazines' digital platforms, scheduled for Feb. 27, will get a keynote presentation by Jordan Hoffner, head of … Read the whole story