Acquisitive WPP chief Martin Sorrell is on the prowl again, and this time he's making a play for Nurun Inc., one of Canada's leading … Read the whole story

The sole Federal Trade Commission member who voted against approving Google's acquisition of DoubleClick and a leading privacy advocate are among the witnesses slated … Read the whole story

If MySpace and the U.S. government want to protect kids, they shouldn't be turning to email. They should be using IP addresses. Read the whole story

Yankee Group forecasts that Internet advertising will more than double to $50.3 billion in 2011 from $21.7 billion last year, driven by technology investments … Read the whole story

The final stats are in for the OfficeMax holiday campaign, ElfYourself.com. After six weeks of being live, the traffic on the holiday site in … Read the whole story

To stay ahead of the social networking curve in 2008, interactive marketers should put brand monitoring in place, focus on objectives over technologies, and … Read the whole story

Marketers' presence on the sites is growing and is drawing consumers' free media time less than a year after brands took to the social … Read the whole story