[Video] Distinguishing itself further from other content portals, AOL has secured rights to carry ESPN video directly on AOL Video and AOL Sports. AOL … Read the whole story
You can hardly open up your browser these days without hearing about behavioral targeting. Well, buckle up--because the fun is just beginning. Read the whole story
Yahoo on Monday formally announced its one-stop-shop advertising platform aimed at streamlining the process of buying and selling online ads across digital formats. Called … Read the whole story
[Search] Google and other search companies should sharply curtail the information they store about Web users, including their IP addresses, European regulators said in … Read the whole story
Talk about pricey CPMs: Internet users don't even see most of the ads on a Web page, particularly if they're below the fold, no … Read the whole story
Ratcheting up the tension in its takeover battle with Microsoft, Yahoo again rejected the software giant's acquisition offer Monday as too low. Yahoo reiterated … Read the whole story
The Federal Trade Commission approved Google's merger with DoubleClick late last year, but critics of the deal continue to press their case that the … Read the whole story
Further strengthening its U.S. position, European digital agency LBI International has acquired New York-based digital marketing and design shop Special Ops Media. LBI, which … Read the whole story