Yahoo's board of directors met Friday to discuss takeover bids, but did not make a decision on which option to pursue. Meanwhile, Frank Quattrone … Read the whole story

Google dipped its toe into the free ad-serving market when it rolled out the DoubleClick-backed Google Ad Manager service in March, but the giant … Read the whole story

Throughout 2007 I had the unique experience of interviewing on camera more than 50 highly respected digital media professionals about their views on "performance," … Read the whole story

[Video] With all eyes on video targeting and monetization, technology provider Visible World has secured another $25 million in a series C round of … Read the whole story

[Behavioral Targeting] Adding its voice to the debate about behavioral targeting, the Newspaper Association of America filed comments with the Federal Trade Commission on … Read the whole story

[Mobile] If 2008 isn't the year of mobile, how should marketers approach the medium expected to grow more crucial in the coming years? Start … Read the whole story