Publicis Groupe, the Paris-based parent of Digitas, Starcom MediaVest Group, Zenith Optimedia Group, and ad agencies such as Fallon, Leo Burnett and Saatchi & … Read the whole story
[Online Publishing] A year ago, RevolutionHealth.com launched as the flagship site of Revolution Health Group, the company started by former AOL co-founder and CEO … Read the whole story
If you walk around at any business conference, you'll often find companies that are lost in their own jargon. Every company develops its own … Read the whole story
[Video] Expanding the reach of its contextual in-video ad technology, ScanScout today is expected to announce a distribution deal with widget company Clearspring Technologies. … Read the whole story
It has long been a dirty little secret in the industry that when a media buyer bought 1 million impressions on behalf of a … Read the whole story
[Video] Stephanie Lenz's homemade clip of her 13-month-old son dancing to Prince's "Let's Go Crazy" is only 29 seconds long, but the litigation it … Read the whole story
[Social Networks] Promising to escalate the gift-giving applications so popular on Facebook and other social networks into a full-fledged socially positive gaming experience, a … Read the whole story
AT&T said it doesn't throttle Web traffic, contrary to a report filed with the Federal Communications Commission last week by online video company Vuze. … Read the whole story
[Mobile] Consensus came fairly easy for the Mobile Marketing Association's guidelines on mobile Web banner and the text messaging, but deciding on downloadable content … Read the whole story