Havas Media, the global media services network of the world's sixth largest agency holding company, Paris-based Havas, this morning announced a surprising acquisition of … Read the whole story
[Mobile] Two leading advocacy groups intend to file a complaint with the Federal Trade Commission about mobile marketing, Jeff Chester, founder and executive director … Read the whole story
Not long ago, a major newspaper devoted its advertising column to the well-known online LowerMyBills.com "dancing cowboys" ad. The article ruminated on a seeming … Read the whole story
[Social Media] As the roster of technology and service providers offering social media platforms, analytics and guidance to facilitate increased spending continues to expand, … Read the whole story
A faltering economy isn't dimming the long-term outlook for online growth. More than half of media and entertainment executives expect digital advertising to surpass … Read the whole story
Technology content network NetShelter Technology Media has appointed industry vet Patrick Houston to the newly created position of senior vice president of media and … Read the whole story
[Mobile] Alltel Wireless plans to give one lucky My Circle subscriber a four-day, three-night trip to one of three U.S. destinations for some fun … Read the whole story