Mpire Corporation, parent company of the WidgetBucks ad network, has snagged $10 million in a Series B investment round led by Draper Fisher Jurvetson. … Read the whole story

It's clear that advertisers today -- and the agencies that serve them -- have unmatched choices about how to spend their online advertising budget. Read the whole story

With debate heating up on whether online ad techniques violate users' privacy, the Senate is expected to hold a hearing next week about interactive … Read the whole story

The New York Times Company has finally found the right person to head its About Group in Cella Irvine, former chief administrative officer at … Read the whole story

The idea of advertising as a key revenue stream doesn't come naturally to telecom and wireless giants, admitted media and ad executives from a … Read the whole story

Athletic shoe maker Puma has launched a mobile marketing program, "Together Everywhere" around the UEFA (Union of European Football Associations) Euro 2008 games. The … Read the whole story