While Google's new Ad Planner tool was designed "with media planners in mind," the free service -- which pulls audience measurement data from search … Read the whole story
Georgetown University's Center for Alcohol Marketing & Youth issued a report that claims youth exposure to alcohol advertising Read the whole story
Facing ongoing turmoil after rejecting Microsoft's acquisition bid, Yahoo on Thursday announced its latest reorganization with the aim of accelerating efforts to launch Internet … Read the whole story
Branded MySpace pages are old hat, but the latest marketer to set up shop in the Web's largest social network is not like the … Read the whole story
A federal court has thrown out a defamation lawsuit against the site ConsumerAffairs.com, which posts people's complaints about retailers. Judge Gerald Bruce Lee of … Read the whole story
Southwest Airlines is thinking ahead. The progressive carrier that built its 37-year-old business on affordable flights and customer service has signed on to sponsor … Read the whole story