by Joe Mandese
The rate of growth of mobile advertising has slowed considerably over the past several months, but it remains one of the fastest growing emerging … Read the whole story
COMMENTARY
by Rajeev Goel
With Turner Entertainment recently outlining why it dropped third-party ad networks, the industry has been whirling with debate about Read the whole story
by Laurie Sullivan
Nielsen Mobile data from the fourth quarter 2008 SMS Media Report shows Twitter has a dominant presence among young and male-oriented audiences, but Predicto … Read the whole story
by Gavin O'Malley
Brand Affinity Technologies--which is in the business of matching mostly pro athletes with online advertisers--has announced Microsoft Advertising as its first preferred online publisher … Read the whole story
by Mark Walsh
In selective tests with users, Yahoo is showing off a redesigned home page that sports a more streamlined look and a revamped left navigation … Read the whole story
by Wendy Davis
Joining Kentucky in an attempt to stop online gambling, authorities in Minnesota have asked Internet service providers to block access to hundreds of gambling-related … Read the whole story
-
by Mark Walsh
When Papa John's International executive Jim McDonnell expressed disappointment with business results the pizza chain had gotten from its iPhone application at the OMMA … Read the whole story
by Laurie Sullivan
Fantasy football has some competition: an intricately detailed advertising-supported free-to-play, browser-based massively multiplayer online game (MMOG) set to debut at the beginning of the … Read the whole story
-
by Laurie Sullivan
The National Hockey League connects with fans through email every day, and sends 62 newsletter versions weekly, targeting fans with the accuracy of a … Read the whole story