by Mark Walsh
Forrester Research predicts that interactive marketing spending will hit $25.6 billion this year -- up 11% from $23.1 billion in 2008, despite being flat, … Read the whole story
by Wendy Davis
When Oregon resident Cecilia Barnes broke up with her boyfriend, he responded by posting a fake profile of her on Yahoo -- and a … Read the whole story
by Laurie Sullivan
Sprint is expected to take over Google's YouTube home page for 24 hours this week in a groundbreaking ad campaign that highlights a human … Read the whole story
by Laurie Sullivan
Display ads influence search behavior, according to a study from iProspect released today. The findings rely on data to support industry rhetoric that display … Read the whole story
by Mark Walsh
AOL's latest entry in its ongoing rollout of niche properties is a mashup of MapQuest and pop culture mania. Billed as the "ultimate pop … Read the whole story
by Wendy Davis
A gaming group has brought a legal challenge to Minnesota's attempt to prevent residents from accessing online gambling sites. In a lawsuit filed Wednesday … Read the whole story
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by Gavin O'Malley
Broadcasters are finally showing signs of progress by developing digital revenue for their stations, according to new research from BIA Advisory Services. Based on … Read the whole story
by Gavin O'Malley
Faced with layoffs, budget cuts, and a focus on near-term results, marketers are shifting budgets away from traditional to more social and interactive channels, … Read the whole story
by Gavin O'Malley
Online media company Giant Realm has appointed Tom Koletas as vice president of sales, where he will be responsible for overseeing all sales and … Read the whole story
COMMENTARY
by Brian Wool
As we speak, there are millions of mobile subscribers potentially looking for local businesses on smartphones with uniquely formatted search applications. These users primarily … Read the whole story