Struggling to analyze data and prove campaign performance from Web sites, Facebook, Twitter, iPhone and BlackBerry applications, U.S. companies in aggregate will more than … Read the whole story

Chas Edwards, Federated Media Publishing's co-founder, publisher and chief revenue officer, is defecting to social news site -- and a member of Federated's publisher … Read the whole story

The Obama Administration is backing Cablevision in a copyright dispute with the entertainment industry about digital video recorders. Friday, the U.S. Solicitor General filed … Read the whole story

The Senate Commerce Committee is probing whether some online marketing companies trick people into paying for subscriptions to discount clubs. The investigation, spearheaded by … Read the whole story

Email marketing technology firm Silverpop today is expected to announce the launch of new campaign graphical user interface tools. The tools -- which give … Read the whole story

Jeff Dossett, formerly head of Yahoo's North American Audience business, has left the company to become CEO of online travel site AdventureLink. Dossett is … Read the whole story

Driven by Amazon's popular Kindle device, e-book sales worldwide will jump from $323 million in 2008 to nearly $9 billion in 2013, according to … Read the whole story

Sun Microsystems gives new meaning to the term "user-generated content" despite fears that putting consumers in charge of designing an ad campaign could steer … Read the whole story

And the survey says ... nothing? Magna's social media forecast isn't a forecast so much as a definition, or maybe a quest for a … Read the whole story