Online Media Daily
Tuesday, June 9, 2009
  • The Platform Is The Problem

    The medium may be the message, but the platform is the problem. A pair of mobile studies in the last week offer a sobering ... Read the whole story

  • The Blurring Lines of Online Video and What it Means for Measurement

    This blurring and viral nature of distribution chains means that measuring online video performance can be just as important to the success of a ... Read the whole story

  • The Bottom Line Of Local Search

    Roughly half of businesses that buy search ads directly from Google and other Internet search companies don't come back the following year, but there ... Read the whole story

  • Texas Lawmakers Crack Down On Fake Profiles

    In a move aimed at cracking down on cyerbullying, Texas lawmakers passed a new bill that makes it a crime to impersonate people online. ... Read the whole story

  • Apple Unveils iPhone 3GS, Cheaper iPhone 3G

    Apple Monday announced a faster new video-centric version of its iconic smartphone dubbed the iPhone 3GS, and halved the price on its existing 8GB ... Read the whole story

  • Ultimate Fighting Gets Heavy

    Men's media network Heavy.com has struck a content distribution partnership with the Ultimate Fighting Championship, Online Media Daily has learned. Heavy will now host ... Read the whole story

  • Coremetrics Enters Behavioral Targeting Display Ad Space

    Coremetrics AdTarget launched Tuesday, giving advertisers a way to reach consumers with specific ads. The San Mateo, Calif. company partnered with AudienceScience, ChoiceStream, Dotomi, ... Read the whole story

  • Gay-Targeted Startup Shows Moxie

    With the landscape of mobile media still evolving, at least one startup is betting cell phones will prove gay-friendly terrain. Billing itself as the ... Read the whole story

  • It's Always Sunny on Philly.com

    Philly.com -- the flagship Web property for The Philadelphia Inquirer and The Philadelphia Daily News -- has tapped Web video company Brightcove to both ... Read the whole story

  • Rubicon Thinks Global

    Ad technology firm The Rubicon Project on Monday announced its expansion into the UK. Jay Stevens -- former VP of European operations, and most ... Read the whole story