Marketers responsible for sending email promotions may find it more challenging to keep spam botnets at bay. Spam levels hit 90.4% of all email … Read the whole story
What do you really know about your targeting data? All this information is supposed to focus our efforts and make it easier to reach … Read the whole story
What do you really know about your targeting data? All this information is supposed to focus our efforts and make it easier to reach … Read the whole story
StrongMail Systems reported late Tuesday that it acquired social media marketing company PopularMedia. The deal gives StrongMail customers a method to publish and track … Read the whole story
In what appears to be a first, listings site Craigslist has been sued for trademark infringement based on ads posted by users. The lawsuit … Read the whole story
A recent court ruling stating that sending text message ads can violate a federal consumer protection law has spurred mobile marketers to form a … Read the whole story
Scaling back on staff and ambitions, Web TV platform Joost on Tuesday announced plans to restructure as a provider of white-label online video platforms … Read the whole story
Due to an ironic combination of bravado and willingness to move back in with Mom and Dad, 18- to-34-year-old males have remained more optimistic … Read the whole story
Yahoo Tuesday announced that former Young & Rubicam executive Penny Baldwin had been hired to lead its global branding efforts. The move follows a … Read the whole story