by Gavin O'Malley
And consumers thought a blinking banner ad was hard to avoid. Taking attention-seeking to a whole new level, rich media company EyeWonder on Wednesday … Read the whole story
COMMENTARY
by William Battino, Saul Berman
Today, the distinctions between advertising and marketing have blurred. As communications increasingly become digital, every contact with a consumer is an opportunity to simultaneously … Read the whole story
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by Laurie Sullivan
Analysts and open source experts seem less than impressed with Google's plans to introduce a Linux-based operating system, announced late Tuesday. The company will … Read the whole story
by Wendy Davis
Cosmetics giant Mary Kay has sued Yahoo for trademark infringement for allegedly inserting links to unauthorized retailers in personal email messages that Mary Kay … Read the whole story
by Mark Walsh
Nielsen's latest global online consumer survey, canvassing 25,000 Internet consumers in 50 countries, found that 90% trust recommendations from people they know. The finding … Read the whole story
by Gavin O'Malley
Over the next year, more than 40% of U.S. marketers -- twice as many as last year -- plan to solicit consumer-generated media for … Read the whole story
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by Joe Mandese
Publicis' Digitas unit Wednesday announced a new "team structure" for its global management group, and raided Liz Ross, a top executive at Omnicom's Tribal … Read the whole story
by Wendy Davis
A federal judge has handed YouTube a partial victory in a copyright infringement lawsuit. The ruling concerned the U.K. soccer organization Premiere League and … Read the whole story
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by Laurie Sullivan
Have the 10 blue text links died? At least one analyst firm believes search is evolving in that direction. Four key innovations -- third-party … Read the whole story