The growing crossover of social media and mobile was highlighted by a pair of separate moves Tuesday involving Research in Motion and Facebook. For … Read the whole story
The goal of any ad campaign should be to make money for the advertiser. Be they measured in clicks, conversions, or brand awareness, it … Read the whole story
Yahoo Tuesday announced that has developed a feature that will allow users to opt out of behavioral targeting on mobile devices. "We believe the … Read the whole story
Google is scheduled to report second quarter earnings after the close of the stock market on Thursday, and analysts have set the bar low … Read the whole story
With display advertising hit hard by the recession and click-through rates fast disappearing, Web publishers and others have been pushing lately for evaluating the … Read the whole story
Just when you thought there were no financial sector jobs ... The Wall Street Journal on Tuesday launched a stand-alone online career site targeting … Read the whole story
News aggregator All Headline News has agreed to pay damages to The Associated Press to settle a lawsuit for allegedly misappropriating "hot news." All … Read the whole story
Microsoft has raised awareness of Bing, according to an analyst survey released Tuesday. The J.P. Morgan study, "Understanding the Impact of Bing on the … Read the whole story
Online gaming community Outspark on Tuesday closed an $8.3 million venture financing round led by new investor Syncom Venture Partners. Founded in early 2007, … Read the whole story
The launch of Microsoft's new search engine, Bing, has shown little impact on their share of the paid search advertising market, according to a … Read the whole story