Bid adieu to Platform-A -- at least in name. AOL announced Friday that its sprawling ad unit -- encompassing premium ad sales on its … Read the whole story
- COMMENTARY
In a blog on Jack Myers' Media Village Web site, Jaffer Ali, CEO of Vidsense -- an ad network that allows 50,000 sites to … Read the whole story
It's the high-tech equivalent of Spy v. Spy. A week after Apple blocked Palm Pre users from sync iTunes files to their phones in … Read the whole story
The Obama administration is asking the public to weigh in on whether the government should liberalize its 9-year-old policy limiting the use of persistent … Read the whole story
Google's popular Latitude location-sharing service has finally come to the iPhone -- and it looks like no one's happy about it. That's because the … Read the whole story
A federal appeals court has ruled that the term "Hotels.com" can't be trademarked because "hotels" is too generic. The hotel information and booking site … Read the whole story
Rallying existing and potential new troops, online publishing service Associated Content on Monday will debut a marketing campaign featuring its most prolific and highly … Read the whole story
Advertisers and marketers need to rethink the measurements that represent meaningful transactions, but don't necessarily result in sales, Troy Young, CMO at VideoEgg, told … Read the whole story
