by Laurie Sullivan
Google has rebuilt the DoubleClick Ad Exchange platform as real-time marketplace to buy and sell display advertising it hopes will bring the science of … Read the whole story
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by OMMA Editors
Last year our MediaPost Online All Stars issue and event featured the latest inductees pictured as their comic book superhero alter egos, such as … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
It was reported this week that just 29 percent of 1,506 people surveyed by the Pew Research Center for People and the Press believe … Read the whole story
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by Laurie Sullivan
Click fraud continues to plague online advertising, but many just want to sweep it under the rug. Radar Research managing partner Marissa Gluck calls … Read the whole story
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by Joe Mandese
Mixed signals continue to cloud the online advertising outlook. While U.S. ad tracking firm TNS Media Intelligence reported this week that the Internet display … Read the whole story
by Wendy Davis
The two Republican members of the Federal Communications Commission said Thursday that they support exclusive arrangements between wireless carriers and handset manufacturers, such as … Read the whole story
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by Gavin O'Malley
The Huffington Post has named Greg Coleman, former president of AOL's Platform-A ad division, as the company's new President and Chief Revenue Officer. HuffPo's … Read the whole story
by Gavin O'Malley
Health-focused social networking startup Alliance Health Networks has raised $3.3 million in a third round of funding. Led by Highway 12 Ventures, existing investor … Read the whole story
by Mark Walsh
Federal Reserve Chairman Ben Bernanke on Tuesday sent stocks higher when he said that the recession was "very likely" over. But that news hasn't … Read the whole story