by Wendy Davis
Facebook said Friday it will pull the plug on its troubled Beacon ad program, which tells members about their friends' off-site e-commerce activity, in … Read the whole story
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by Laurie Sullivan
Omniture and comScore plan to unveil a partnership Monday that creates a service giving the online advertising industry a more comprehensive view of data … Read the whole story
by Wendy Davis
The Oklahoma energy company Oneok filed a lawsuit this week against Twitter for allegedly allowing an impostor to create an account on the service. … Read the whole story
by Mark Walsh
Adobe Systems is rolling out a new set of services allowing advertisers and publishers to distribute Flash-based applications across social networks, mobile devices and … Read the whole story
by Mark Walsh
Adify Monday unveiled new expandable ad formats that will allow advertisers to run more eye-catching campaigns across its vertical ad network. The larger, flashier … Read the whole story
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by Laurie Sullivan
Search engine marketing firm Relevant Searches Monday plans to release SEO services that it believes squeeze more profit from campaigns by putting marketers in … Read the whole story
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by Laurie Sullivan
Microsoft will launch a pilot this month to test new paid search ad formats using logos and favicons embedded in listings. The icons expand … Read the whole story
by John Capone
Simon Waterfall, one of the cofounders of the agency Poke, has stepped down from the company he helped start. Waterfall was recently named among … Read the whole story
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by Wendy Davis
When the Federal Communications Commission asked Apple why it had blocked Google's voice app from the iPhone store, Apple insisted that the app hadn't … Read the whole story
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by Gavin O'Malley
Online ad services company ValueClick on Monday is expected to launch a vertical ad network targeting moms. "Moms control 80 percent of all household … Read the whole story
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by Wendy Davis
The Department of Justice has said that a proposed far-reaching deal between Google and authors and publishers shouldn't go forward in its current form. … Read the whole story