MediaPost Publications - Online Media Daily 01/13/2010

Google Considers Pulling Out Of China
by Laurie Sullivan
Google will consider moving its operations out to China, after discovering a cyber attack Tuesday on its computers in the country. The Mountain View, … Read the whole story
Company Blends E-Commerce With Marketing On Facebook
by Mark Walsh
Few companies so far have tried turning their brand pages on Facebook into online storefronts. Facebook pages been used almost exclusively as marketing tools … Read the whole story
Google Docs Bridge Mobile And Cloud Computing
by Laurie Sullivan
Google's announcement Tuesday that people will soon have the ability to upload any type of file and access it through Google Docs could bridge … Read the whole story
Covario Plans To Drop Netconcept Brand Name
by Laurie Sullivan
Covario on Tuesday reported that it had acquired Netconcepts, based in Madison, Wis., for an undisclosed sum. The deal adds search engine optimization (SEO) … Read the whole story
COMMENTARY
The Limits of Neuro-Marketing's Impact on Advertising Creativity
by Bob Deutsch
As a cognitive anthropologist, who some 20 years ago traded backpack and quinine for Dramamine and a Hartmann three-suitor, I consult with marketers to … Read the whole story
InMobi Taps Google Exec To Lead European Push
by Mark Walsh
International ad network InMobi has brought on a Google and Yahoo veteran to expand its operations in Europe. Rob Jonas joins the company as … Read the whole story
VMware Acquires Zimbra
by Gavin O'Malley
VMware, a provider of so-called "virtualization" software, has agreed to acquire Web mail client Zimbra from Yahoo. Yahoo paid $350 million for Zimbra less … Read the whole story