If his first books chronicled the disintermediation of analogue media, brick-and-mortar retail and mass merchandising, Chris Anderson's next one promises to be about the … Read the whole story
- COMMENTARY
The Federal Communications Commission (FCC) has been working 24/7 to craft a national broadband plan that it will present to Congress by mid-March. This … Read the whole story
A Seattle-based startup aims to give comScore some competition in the mobile data market. Ground Truth, whose name has its roots in a military … Read the whole story
California resident Rebecca Swift has withdrawn her lawsuit against Facebook for allegedly profiting from so-called "scam ads" that appeared in gaming applications created by … Read the whole story
Dentsu Holdings USA, the U.S. division of one of Japan's largest agency holding companies, this morning announced the acquisition of Innovation Interactive LLC, the … Read the whole story
The text message campaign to aid American Red Cross relief efforts in Haiti has brought in a torrent of donations -- totaling about $30 … Read the whole story
Adap.tv, creators of OneSource, a platform to help publishers better monetize their online video content, on Tuesday is expected to name Toby Gabriner as … Read the whole story
Media and advertising network Glam Media on Monday named Todd Lombardo as its new vice president of B2B marketing. Lombardo comes from Yahoo, where … Read the whole story
Forget about female "influencers." Health and beauty marketers should focus their energies on "Gamma women" -- or those who share and exchange information, ideas, … Read the whole story
The Direct Marketing Association has revised its ethics guidelines to incorporate the Federal Trade Commission's new guides to endorsements and testimonials. The new DMA … Read the whole story
The floating ad that sticks with you wherever you go on a Web page is coming to the mobile Internet. That's likely to be … Read the whole story
SAN FRANCISCO -- Brands demand the promises and the guarantees of performance -- the same performance and fundamental metrics they have come to know … Read the whole story
