by Mark Walsh
Yahoo Monday announced a new pilot program in which it is working with a group of "demand-side" ad exchanges and networks to develop best … Read the whole story
COMMENTARY
by Murthy Nukala
The DSP promises of convenience and efficiency are certainly compelling. But hang on. Read the whole story
by Wendy Davis
The reunion site Classmates.com has agreed to pony up to $9.5 million to settle a lawsuit alleging that it duped people into purchasing paid … Read the whole story
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by Joe Mandese
Joanne Bradford, who has led advertising sales for two of the Internet's Big 3 - Yahoo, and Microsoft before that - is leaving to … Read the whole story
by Wendy Davis
The Federal Communications Commission's ambitious national broadband plan will include recommendations aimed at ensuring consumers' online privacy, according to an executive summary released on … Read the whole story
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by Gavin O'Malley
The founders of ad serving technology firm Accipiter on Monday unveiled their latest project: an ad-serving and monitoring platform for publishers' premium inventory named … Read the whole story
by Laurie Sullivan
Twitter CEO Evan Williams showed off new technology Monday that lets content partners cleanly pull Twitter links and streams onto their Web site through … Read the whole story
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by Gavin O'Malley
Online video provider KIT digital on Monday agreed to buy Multicast Media Technologies for about $18 million. KIT will pay $4.9 million in cash … Read the whole story
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by Mark Walsh
Developers continue to prepare feverishly for the April 3 launch of the iPad, according to the latest data from mobile analytics firm Flurry. The … Read the whole story
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by Laurie Sullivan
Twitter turned on a long-awaited location sharing, feature last week making the feature opt-in, but the company may want to put any potential plans … Read the whole story