The Federal Trade Commission said Wednesday that it's seeking input from the public about whether to broaden regulations aimed at preserving children's privacy online. … Read the whole story
Digital advertising is a complex business. Selling, trafficking and billing often vast and fluid quantities of ad inventory can be challenging. Publishers, frequently focused … Read the whole story
M&C; Saatchi on Wednesday agreed to acquire mobile marketing firm Inside Mobile. In turn, the independent ad agency is rebranding as M&C; Saatchi Mobile. … Read the whole story
San Francisco-based Red Bricks Media has landed the SEM account for CODA Automotive, a Santa Monica-based company that is developing a mass-marketed electric car … Read the whole story
Buzz isn't the only concern for Google Gmail. The Mountain View, Calif. search engine posted an alert Wednesday that it would begin warning people … Read the whole story
Eight months after announcing its own application storefront, Verizon Wireless finally plans to launch the V Cast Apps store by the end of March. … Read the whole story
A retargeting renaissance in online ad tools has Google rolling out an AdWords "remarketing" tool Thursday to help advertisers connect with consumers who landed … Read the whole story
Connexus Corporation -- owner of online ad network and social media company Traffic Marketplace -- on Wednesday announced plans to merge with performance marketing … Read the whole story