by Mark Walsh
Sprint Thursday kicked off a cross-media campaign for the June 4 launch of the HTC Evo 4G, which the wireless operator has been touting … Read the whole story
by Mark Walsh
Ahead of the expected launch of a new iPhone model next week, AT&T; Wednesday announced a new set of data plans that eliminates its … Read the whole story
COMMENTARY
by Scott Beltran
A reinvention of yesterday's skill-sets to meet tomorrow's business demands: With the explosion of data, research, tracking and measurement capabilities, advertisers expect their agencies … Read the whole story
by Laurie Sullivan
The self-service online advertising platform BizAds from Bizo that launched Wednesday lets marketers reach more than 60 million targetable business users regardless of size … Read the whole story
-
by Wendy Davis
Comparison shopping site myTriggers is alleging in a lawsuit against Google that the search company hiked the cost of myTriggers' pay-per-click ads for anticompetitive … Read the whole story
by Laurie Sullivan
Sony has developed a cat collar that tweets. The company's Computer Science Lab recently demonstrated a prototype of Cat@Log, equipped with a still camera, … Read the whole story
by Laurie Sullivan
Marin Software plans to announce a Series D round of financing Thursday. Triangle Peak Partners joined the company's venture capital investors Amicus Capital, Benchmark … Read the whole story
by Laurie Sullivan
IAC will relaunch an online media company Thursday that connects Web and mobile publishers with local advertising organizations. The strategy renames Citysearch LLC as … Read the whole story
-
by Gavin O'Malley
Epsilon parent Alliance Data Systems on Wednesday said it reached a definitive agreement to acquire the direct marketing services division of Equifax for $117 … Read the whole story
-
by Gavin O'Malley
GroupM's media and marketing services agency Maxus Worldwide on Wednesday named Helena Snowdon to the newly created position of marketing director. Read the whole story