Sprint Thursday kicked off a cross-media campaign for the June 4 launch of the HTC Evo 4G, which the wireless operator has been touting … Read the whole story
Ahead of the expected launch of a new iPhone model next week, AT&T; Wednesday announced a new set of data plans that eliminates its … Read the whole story
- COMMENTARY
A reinvention of yesterday's skill-sets to meet tomorrow's business demands: With the explosion of data, research, tracking and measurement capabilities, advertisers expect their agencies … Read the whole story
The self-service online advertising platform BizAds from Bizo that launched Wednesday lets marketers reach more than 60 million targetable business users regardless of size … Read the whole story
Comparison shopping site myTriggers is alleging in a lawsuit against Google that the search company hiked the cost of myTriggers' pay-per-click ads for anticompetitive … Read the whole story
Sony has developed a cat collar that tweets. The company's Computer Science Lab recently demonstrated a prototype of Cat@Log, equipped with a still camera, … Read the whole story
Marin Software plans to announce a Series D round of financing Thursday. Triangle Peak Partners joined the company's venture capital investors Amicus Capital, Benchmark … Read the whole story
IAC will relaunch an online media company Thursday that connects Web and mobile publishers with local advertising organizations. The strategy renames Citysearch LLC as … Read the whole story
Epsilon parent Alliance Data Systems on Wednesday said it reached a definitive agreement to acquire the direct marketing services division of Equifax for $117 … Read the whole story
GroupM's media and marketing services agency Maxus Worldwide on Wednesday named Helena Snowdon to the newly created position of marketing director. Read the whole story
