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by Joe Mandese
Online advertising is now on pace to become the world's second largest advertising medium - just behind TV - by the 2013, according to … Read the whole story
by Laurie Sullivan
IBM's move Tuesday to acquire Coremetrics, a privately held analytics firm in San Mateo, Calif., clearly signals Big Blue's intent to support companies through … Read the whole story
COMMENTARY
by Cella M. Irvine
Big is back. Not as in 80s hair or powersuit shoulder pads, or even as in Wall Street excess, but as in Big Ticket. Read the whole story
by Gavin O'Malley
Responding to the increasingly cross-channel nature of media, the nation's top public radio and television networks have entered into joint partnership to create apps, … Read the whole story
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by Wendy Davis
Gawker Media has settled a libel lawsuit filed against Jalopnik by deleting a post alleging that Confederate Motors faced so many lawsuits that it … Read the whole story
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by Laurie Sullivan
Tech company eXelate Media will unveil Wednesday tools that let publishers build a private data marketplace where advertisers can purchase audience segments directly from … Read the whole story
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by Laurie Sullivan
Magnetic plans to announce Wednesday it has secured a $4 million Series A round of funding led by Charles River Ventures, Ron Conway, and … Read the whole story
by Mark Walsh
Shiv Singh, the social media practice head at Razorfish and author of "Social Media Marketing for Dummies," is leaving the agency to become director … Read the whole story
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by Gavin O'Malley
Premium ad network Undertone Networks has tapped Adometry and its ad verification technology, the companies said Tuesday. Incorporated into Undertone's Verification Included program, Adometry … Read the whole story
by Mark Walsh
The latest buzz around Facebook has been its growth as a video hub in its own right. With a monthly audience of 41.3 million … Read the whole story