Marketers want competitive intelligence. Along with basic data, it has become the backbone to marketing campaigns and the key to securing higher online budgets. … Read the whole story
It is entirely possible to kill 10 or 12 hours a day sitting at a desk and get absolutely nothing worthwhile done. And that … Read the whole story
A Cambridge, Mass.-based company specializing in email delivery has found that people are likely to spend more time reading messages on a mobile device … Read the whole story
The IAB recently released the final version of their Networks and Exchanges Quality Assurance Guidelines. Overall, these guidelines have the potential to improve the … Read the whole story
People who endorse marketers for a fee on Twitter could disclose the payment by adding a hashtag like "#paid ad" or "#ad" to their … Read the whole story
Ford advertising agency Team Detroit on Thursday named Monik Sanghvi as its new EVP and chief digital and integration officer. In this role, Sanghvi … Read the whole story
Google and Microsoft are scrambling to find ways to please the entertainment industry. Both search engines this week launched separate music services. The move … Read the whole story
In what is shaping up to be a battle of digital talent in Madison Avenue's media processing services business, industry leader Donovan Data Systems … Read the whole story
The proportion of online retailers with mobile-tailored sites has tripled in the last year but still remains small, according to a new study. In … Read the whole story
Market research firm uSamp on Thursday announced it has agreed to buy an AOL research unit by the name of DMS Insights. Financial terms … Read the whole story
Facebook user and privacy advocate Ginger McCall, who objected to a class-action settlement stemming from the defunct Beacon program, has appealed the order approving … Read the whole story
Second Life creator Linden Lab on Thursday said Mark Kingdon was stepping down as CEO. The move comes at a difficult time for the … Read the whole story