Programmers buried in concrete silos across American Midwest prairies have gone to DEFCON 1 as the battle over WikiLeaks appears to be going nuclear. Read the whole story
In tandem with the rise of mobile advertising, the Interactive Advertising Bureau has 1aunched a Mobile Marketing Center of Excellence, an industry-funded and staffed … Read the whole story
A New York resident sued behavioral targeting network Interclick for allegedly using Flash cookies and history-sniffing techniques to thwart her attempts to prevent online … Read the whole story
Amid a rapidly changing digital landscape, marketing email open-rates have now remained steady for two years. That's according to new third-quarter analysis from direct … Read the whole story
Marketers can gain a true understanding of campaigns through randomized search experiments. So says Jim Koehler, senior technical lead for search ads at Google, … Read the whole story
About 22% of Google searches in October were done using Google Instant, head terms continue to gain importance, and searchers see more ads per … Read the whole story