Marketers increased the amount spent on U.S. search campaigns between October and December 2010 --especially retailers -- compared with the year-ago quarter. Spend rose … Read the whole story
Online media buyers expect their budgets to expand 11% during 2011, according to a survey conducted by the equities research team at Deutsche Bank. … Read the whole story
A federal judge has issued a preliminary injunction ordering ad networks Chitika and Clicksor.com to stop placing ads with the site Pharmatext.org based on … Read the whole story
Bing and Yahoo search engines will begin to gain market share in 2011 as small-to-midsize advertisers increase budgets to start to take advantage of … Read the whole story
When it comes to participation in voluntary groups and organizations, the Internet, and especially social media, is playing a key role in how people … Read the whole story
Demonstrating high demand for social media expertise, Experian on Monday said it bought a majority stake in social marketing specialist Techlightenment. Founded in 2007, … Read the whole story