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by Joe Mandese
eCommerce retailer Amazon.com is the top paid-search advertiser in the U.S., but a margin of two-one over the next biggest-search advertiser, according to fourth-quarter … Read the whole story
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by Laurie Sullivan
Search engine marketing will become more closely entwined with Facebook and display advertising this year as marketers discover the benefits of cross-channel marketing. That's … Read the whole story
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by The Editor
The editors of OMMA magazine are preparing their annual list of the "Most Important Online Publishers," and would like to hear any thoughts you … Read the whole story
COMMENTARY
by Joe Casale
The "reach" metric used to measure digital media is broken. Media planners use comScore monthly ad network reach rankings to make informed buying decisions. … Read the whole story
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by Laurie Sullivan
Greg Coleman, former Huffington Post president and chief revenue officer, took the helm as president at Criteo Thursday to carry the company's vision across … Read the whole story
by Gavin O'Malley
Signaling market consolidation, video indexing and ad company Blinkx has agreed to buy Burst Media for $30 million. It is trying to create a … Read the whole story
COMMENTARY
by Beth McCabe
One of the top stories in technology was Facebook's announcement of the Open Compute Project. What makes the project so remarkable is the spirit … Read the whole story
by Mark Walsh
Among the arguments raised by opponents of AT&T's proposed $39 billion acquisition of T-Mobile: the deal would remove a wireless carrier known for catering … Read the whole story
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Havas Digital, the umbrella group for Havas Media's interactive agencies, says its "Listening Loop" aids brand marketers in achieving social-media success. The loop defines … Read the whole story
by Wendy Davis
Consumers suing the defunct behavioral advertising company NebuAd scored a victory this week when a federal judge said they can proceed with claims that … Read the whole story
by Laurie Sullivan
Adapting to the transformation in the search engine marketing industry, SearchIgnite on Monday will begin operating under the company name IgnitionOne. In the past … Read the whole story