Longtime UM digital maven David Cohen has been upped to global digital officer at the Interpublic media agency. His mantra: "become much more performance-metric … Read the whole story
The 9th Circuit Court of Appeals has ruled in favor of MediaPost in a case concerning public access to a court document. The document … Read the whole story
- COMMENTARY
Retailers need to be present everywhere their target audience is spending time -- whether it be Facebook, a traditional E-commerce site, physical store location, … Read the whole story
The Microsoft Xbox 360 marketing team has been trying to change the box's image from a game console to an entertainment center for nearly … Read the whole story
Call it the "Angry Birds" effect. Apple and Android-based devices continue to grab a growing chunk of the U.S. video game market, according to … Read the whole story
Popular Internet voice and chat service Skype rolled out display advertising in advance of its planned IPO. The company also partnered with Meebo to … Read the whole story
Denver-based Booyah Online Advertising has promoted Troy Lerner from vice president to president. Lerner replaces Michael Shehan, who founded Booyah 10 years ago, but … Read the whole story
Although Google revised Buzz shortly after its launch, the company was unable to stem widespread criticism. Other terms of the tentative settlement require Google … Read the whole story
During the regular season, NBA TV claims to have featured more live NBA games -- 96-- than any other network, which helped it increase … Read the whole story
MDC Partners, the holding company for agencies such as Crispin Porter and Kirshenbaum Bond, has hired CNBC journalist/blogger and former corporate technology consultant Ash … Read the whole story
