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Omnicom Group quietly purchased Fanscape, a brand marketing agency, during the first quarter. Also, Omnicom Group reported 1Q revenues of $3.1 billion, a 7.9% … Read the whole story
COMMENTARY
by Bobby Figueroa
Thanks to a confluence of factors, marketers have the ideal environment to unleash their innovative juices. Display advertising that paints a more vivid, compelling … Read the whole story
by Mark Walsh
Benefiting from revived brand advertising, Yahoo Tuesday reported first-quarter earnings of $223 million -- or 17 cents a share -- beating Wall Street analysts' … Read the whole story
by Mark Walsh
New data from comScore indicates that when comparing Android to Apple's iOS platform across all mobile phones, tablets and other connected devices, the latter … Read the whole story
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Aegis Media has signed a sponsorship agreement with MIT Media Lab, giving the holding company first crack in implementing Lab developments in social, mobile, … Read the whole story
by Laurie Sullivan
IntoNow plans to launch the next version of the daily deal on Wednesday. It lets people tag TV ads and receive coupons for free … Read the whole story
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by Gavin O'Malley
ABC News on Tuesday named ex-AOL exec Joe Ruffolo as senior vice president of ABC News Digital. Ruffolo comes from AOL, where he most … Read the whole story
by Wendy Davis
In a ruling that could impact a broad swath of online privacy lawsuits, a federal judge has held that application developer RockYou can be … Read the whole story