BrightEdge integrates panel-based data from comScore Marketer into its SEO platform through a Web services open standards-based API. The integration enables marketers to discover … Read the whole story
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In 2011, the opportunities in online advertising are at an all-time high, and advertisers are continuing to shift larger amounts of traditional marketing dollars … Read the whole story
After news broke Sunday night that U.S. special forces had killed Osama Bin Laden at his compound in Abbottabad, Pakistan, searches on Yahoo for … Read the whole story
According to a new report from BrightRoll, 28% of media buyers revealed that they expect to see the greatest increase in ad spending in … Read the whole story
The BlackBerry PlayBook may have drawn unfavorable comparisons to the iPad when launched last month, but it has something the Apple tablet doesn't: a … Read the whole story
AT&T plans to roll out its answer to Groupon and LivingSocial in the next few weeks in Atlanta, Dallas/Fort Worth and Los Angeles to … Read the whole story
Hearst-owned data-management company CDS Global has added an email appends business for its clients in the magazine publishing and consumer product industries. It enables … Read the whole story
Lance Broumand, CEO of UrbanDaddy, which delivers emails about lifestyle opportunities for men, said large advertisers are increasingly embracing email marketing, boding well for … Read the whole story
MySpace, Twitter and Facebook have been hit with lawsuits for allegedly violating a consumer protection law by sending a final, confirmatory SMS message to … Read the whole story
