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by Joe Mandese
GE and OMD have quietly begun working with a group of young entrepreneurs to help them bring some next generation business plans to life, … Read the whole story
by Laurie Sullivan
While President Barack Obama's re-election hopes may hinge on the fate of the nation's struggling economy, his health-care overhaul generated the sharpest opposition in … Read the whole story
by Gavin O'Malley, Laurie Sullivan
Insiders speculate that Google has acquired the ad technology company AdMeld for an estimated $400 million, though AdMeld CEO Michael Barrett has not responded … Read the whole story
COMMENTARY
by Olof Schybergson
Many professionals still approach branding the wrong way -- with an industrial mind-set, an out-of-date approach where they develop the brand in isolation and … Read the whole story
COMMENTARY
by Nathan Lump
Content gets used these days to mean almost every element of a brand's communications, but the "king" content is editorial -- but to get … Read the whole story
by Mark Walsh
Groupon and LivingSocial are often mentioned in the same sentence, like Facebook and Twitter, as the two biggest players in the booming daily deals … Read the whole story
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by Wendy Davis
The Electronic Privacy Information Center and other advocacy groups are asking the Federal Trade Commission to order Facebook to suspend a feature that automatically … Read the whole story
by Gavin O'Malley
Branching further into original content creation, Break Media just signed a development deal with actor-cum-new media maven Zachary Levi, star of NBC's "Chuck." The … Read the whole story
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WPP's GroupM Interaction and Interpublic's Mediabrands, consisting of Initiative and UM, are in the "final application process" to implement the Digital Advertising Alliance's "Self-Regulatory … Read the whole story
by Wendy Davis
Google was hit this week with the latest in a string of potential class-action lawsuits stemming from Android's location-tracking capabilities. Read the whole story