Microsoft has been working to bring voice and gesture controls to ads on the Xbox through the Kinect game controller. The platform will allow … Read the whole story
Today's marketers have to work harder to acquire and retain customers due to the shifting digital landscape. However, marketers can also harness digital interactivity … Read the whole story
Social-media marketer Say Media announced the acquisition of interactive ad agency Sideshow. Per the deal, the Sideshow team will join Say's Media Lab, which … Read the whole story
Per a LinkedIn study, men are savvier networkers than women, judging by the ratio of connections. But the breakdown is also by industry: Men … Read the whole story
Fees continue to be the dominant method of compensating digital agencies, according to just-released findings of a new member survey from the Association of … Read the whole story
After launching with national retail chains last year, including Best Buy, Macy's and American Eagle Outfitters, shopkick is bringing its mobile shopping app to … Read the whole story
In a closely watched case, a federal appellate court has ruled that the financial site TheFlyOnTheWall.com has the right to publish banks' stock recommendations … Read the whole story
Experian Marketing Services announced an expanded partnership with Adobe to provide two-way dashboard views of the data that helps clients better understand internal site … Read the whole story