Marking the end of a social era, ad network Specific Media on Wednesday announced the acquisition of Myspace. In a strange twist, music star-cum-actor … Read the whole story
As search engine optimization marketers earn a seat at the table, three of the top ad agencies have signed separate agreements with BrightEdge to … Read the whole story
From mobile to social and beyond, Google released a dizzying array of tools, products and services in the first three days of this week. … Read the whole story
Small businesses now have a new way to buy advertising on Facebook: rewards points earned from their American Express accounts. It marks the first … Read the whole story
Is midday the best time to run advertising on mobile phones? According to the latest monthly data from Jumptap, that's when ad interaction rates … Read the whole story
Online ad technology firm Kenshoo on Wednesday named Ziv Oren as its new chief information officer. Oren comes from online gaming company 888 Holdings … Read the whole story
At a hearing, Sen. Jay Rockefeller (W-Va.), chairman of the Commerce Committee, had some select words for online businesses: Informing consumers about data collection … Read the whole story
