Google launched AdWords Express in the U.S. during the quarter, allowing advertisers to provide basic information, while the platform automates keywords and bids. The … Read the whole story
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What if premium advertisers could reach specific audiences in a guaranteed and transparent manner? A new priority class would empower online advertisers to buy … Read the whole story
Mobile Web site search engine optimization strategies influencing ad quality is top of mind for most marketers implementing campaigns, especially since Google announced in … Read the whole story
Ziplist has become a popular tool for grocery shopping and organizing recipes online and on mobile phones. Now the system is set to get … Read the whole story
It seems about time we stopped labeling the mobile device a "third screen." During the time of day when it may matter most to … Read the whole story
Keeping its eye on the Web, Clear Channel Radio on Thursday named Brian Lakamp as president of Clear Channel Digital. He will oversee both … Read the whole story
New privacy laws are needed in order to protect people from online tracking, Rep. Joe Barton (R-Texas) said Thursday. Barton specifically criticized the use … Read the whole story
A new study by BBC.com and Starcom MediaVest suggests that tablets encourage more avid news consumption and stronger relationships between users and the news … Read the whole story
LocalResponse, a recently launched ad network that targets offers to mobile users off of their explicit and implicit "check-ins," has raised an additional $5 … Read the whole story
A new report from GroupM Search and sibling company Kantar Media Compete shows that American consumers do online research before making almost all of … Read the whole story
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For reasons I cannot explain, I find a column from Bill Harvey, TRA's Vice Chairman and Chief Research Officer, in my inbox from time … Read the whole story
