Sometimes big media moves are sudden and completely serendipitous. That was the case with Laura Lang's decision to step down as Publicis' top digital … Read the whole story

Paris-based agency holding company Publicis Groupe will begin the search for a new CEO next summer, according to Maurice Levy, who has been in … Read the whole story

YouTube still dominates streaming media. As such, tracking a campaign's performance on Google's video hub remains a critical component of any marketer's viral video … Read the whole story

For the third quarter of the year, online advertising revenues were up 22% year-over-year, according to the latest findings from Interactive Advertising Bureau and … Read the whole story

Tablets have become multitasking devices, with more than 42% of activities occurring while doing another task or engaging with another entertainment medium. But most … Read the whole story

Phoenix Media Xchange has debuted the emediaXchange.com platform for radio advertising. The emediaXchange.com platform allows advertisers large and small to place ads directly with … Read the whole story

The digital rights group Center for Democracy & Technology is urging the Federal Trade Commission to put a halt to tactics used by Medical … Read the whole story

The proportion of mobile subscribers scanning QR codes will peak at just 8% next year before falling to 5% in 2015. Near field communication … Read the whole story

The music subscription service Spotify reports it is bringing apps to its desktop software, an add-on model that may extend to its mobile strategy. … Read the whole story

Mobile ad network Millennial Media had its heaviest traffic ever over last weekend. Fueling the surge were mobile users researching products and seeking out … Read the whole story