by Joe Mandese
Jeff Griffin, one of the chief architects and a co-founder of Interpublic's Shopper Sciences division, has joined HookLogic, the e-commerce company backed by Bain … Read the whole story
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by Mark Walsh
Yahoo has struck a deal with Cox Digital Solutions to handle political advertising sales on the Web portal as the 2012 election cycle gets … Read the whole story
COMMENTARY
by Carrie Ferman
Creating deep, long-term customer relationships is critical to strengthening brand equity. Online conversations between customers and brands can effectively build these crucial relationships. Read the whole story
COMMENTARY
by Scott Forshay
The hyper-connected consumer of today's new digital age has little patience for clutter or noise. Their smartphones have become a re-imagined compass to engage … Read the whole story
by Gavin O'Malley
Seeking better market position, online video ad platform TidalTV is rebranding as Videology and seeking a more technology-heavy image. Read the whole story
by Laurie Sullivan
Alcatel-Lucent is bringing its mobile coupon and ecommerce platform to the U.S. The Mobile Wallet, which supports near field communications similar to Google Wallet, … Read the whole story
by Wendy Davis
Capitol Records has brought a copyright infringement lawsuit against the startup ReDigi, which bills itself as a used digital music store. The company says … Read the whole story
by Erik Sass
Tablet makers and publishers are locked in a symbiotic embrace. Barnes & Noble has joined forces with The New York Times for a limited-time … Read the whole story
by Mark Walsh
Confirming what has already become apparent in the mobile market, a new study finds screen size makes a difference when it comes to devices. … Read the whole story
by Laurie Sullivan
After acquiring IBM computer technology and patents years ago, Lenovo built a solid reputation in the commercial space. Now it wants a bigger piece … Read the whole story