Madison Avenue's Digital Advertising Alliance this morning unveiled "Your AdChoices," a campaign aimed at educating consumers about "interest-based" advertising and how to take greater … Read the whole story
Media agency veteran Sasha Savic has been named CEO of WPP's MediaCom USA, a new position. Savic, who was COO of Havas Media Group, … Read the whole story
In a watershed moment for the Web, researchers expect domestic online advertising to finally surpass print adverting in 2012. According to eMarketer, U.S. online … Read the whole story
Industry executives claim the proposed SOPA legislation will cost billions to monitor content and links embedded on Web pages. The opposition says the proposed … Read the whole story
Mobile data services firm Motricity said it would shut down its Asian operations as part of a restructuring that would concentrate its business on … Read the whole story
Facebook on Wednesday evening unveiled more of the Open Graph applications introduced last September that allow users to share updates around specific activities. The … Read the whole story
Apple is again urging a judge to dismiss a lawsuit by iPhone and iPad users who allege their privacy was violated when their devices' … Read the whole story
Vibrant Media, one of the leaders in the contextual, "in-text" ad business (ads that are hyperlinked to relevant keywords in online content), is muscling … Read the whole story
Google co-founder and CEO Larry Page said during the company's Q4 2011 earnings call Thursday that Google+ now supports more than 90 million users. … Read the whole story